Development Possibilities
The Club One brand can achieve your investment goals through a new build, adaptive-reuse, tenant improvement, and conversion.
Each Club One branded health club is uniquely sized and designed to meet the demand of the market. Even in challenging space limitations, a Club One health club is successful in most markets and sites. The Club One brand can achieve your investment goals through a new build, adaptive-reuse, tenant improvement, and conversion. And when included in a larger development project, our health clubs provide an attractive amenity for residents, office tenants, and retail co-tenants.
Optimal Site Criteria:
Size Range: 10,000sf to 75,000sf
Optimal Demographics (5 mile radius):
- Median Household Income: $75,000
- Population Density: 50,000
- Daytime White Collar Population: 25,000
New Build/Ground Up
New builds can have a range of programming and services, such as indoor and outdoor pools, children’s playcare areas, and complete spas. A Club One new build can have a major impact on the trade area. Sizes can range from 20,000sf to 75,000sf, depending on market characteristics, and can be developed with multiple floors depending on footprint and FAR. For example, Club One at Petaluma is a family and community-focused new build facility with: outdoor pools, three playcare studios, family locker rooms, a complete spa, and various social gathering areas.
Tenant Improvement
Club One has the unique ability to deliver optimal returns for a challenged space. We’ll design a profitable club on various levels of a development with unique footprints. Sizes can range from 10,000sf to 50,000sf, depending on market characteristics, and the health club can be located on multiple floors. Club One at Santana Row — located on the third floor of the acclaimed Santana Row development in San Jose, CA — is a perfect example, with its dynamic, vibrant lifestyle. Club One at Santana Row features a complete spa, several dedicated group exercise rooms, a relaxing lobby, and wonderful views of the piazza on one side and Santa Cruz Mountains on the other.
Conversion
Given the current economic landscape, conversion opportunities are increasing. With Club One’s design and construction team, conversion of an existing health club to a Club One branded facility is easier than one may imagine. In fact, converting to a Club One health club can drive increased returns due to the reduction in up-front capital. Conversion sizes can range from 10,000sf to 75,000sf, depending on market characteristics and budgetary parameters. Club One at Skyport, located in a mixed-use development in San Jose, was converted from an under-performing Gold’s Gym to a cash-flowing Club One serving Silicon Valley.
Adaptive Re-Use
Recent development focus on the re-use of existing properties has opened up a new avenue for health club development. A reduced capital requirement to improve, coupled with the security of the real estate asset, results in enhanced returns for owners and investors. Conversion sizes can range from 15,000sf to 75,000sf, depending on market characteristics and budgetary parameters. Club One at Silver Creek, located in South San Jose, was a vacant 240,000sf R&D facility that now houses an upscale Club One that is combined with the Silver Creek Sportsplex. Club One at Silver Creek features two indoor pools, a large children’s playcare area, family locker rooms, and comfortable lounge areas.
